Dead On Tools Joins Forces with Harrison Burton for Multiple NASCAR Xfinity Series Races in 2025

AM Racing announced today that Dead On Tools, one of the fastest-growing hardware and storage gear brands in the world, will partner with Harrison Burton for multiple events in the 2025 NASCAR Xfinity Series, beginning with the season-opening United Rentals 300 at Daytona International Speedway.

Burton, who captured victory in the 2024 NASCAR Cup Series Coke Zero Sugar 400 at Daytona, will pilot the No. 25 Dead On Tools Ford Mustang in ten races throughout the season. The partnership marks a significant expansion of Dead On Tools’ presence in NASCAR, demonstrating their growing commitment to the sport.

“I am stoked about this partnership with Dead On Tools this season,” said Burton, a four-time Xfinity Series winner. “Everyone has worked extremely hard this offseason to prepare for this year’s NASCAR Xfinity Series season. With their support, we believe we have all the tools we need — both on and off the track — to succeed. Their commitment to excellence matches the passion and determination of our team, and we’re ready to make this a season to remember.”

Dead On Tools, headquartered in the Midwest, has established itself as a premier manufacturer of precision tools and work gear products throughout North America. The brand has built its reputation on a unique combination of professional-grade quality and bold lifestyle elements that resonate with serious tool users.

Brian Ranallo, Director of Sales & Marketing for Dead On Tools, expressed enthusiasm about the partnership: “Here at Dead On Tools, we are always looking to push the boundaries of innovation and excitement. Harrison not only matches that energy, but he excels on and off the track. We couldn’t be more excited to partner with Harrison and AM Racing for the 2025 season and looking forward to many trips to Victory Lane!”

The No. 25 Dead On Tools Ford Mustang will appear in the following races:

  • Daytona International Speedway (Season Opener)
  • Las Vegas Motor Speedway (March 15)
  • Martinsville Speedway (March 29)
  • Texas Motor Speedway (May 3)
  • Charlotte Motor Speedway (May 24)
  • Chicago Street Course (July 5)
  • World Wide Technology Raceway at Gateway (September 6)
  • Las Vegas Motor Speedway (October 11)
  • Martinsville Speedway (October 25)
  • Phoenix Raceway (November 1)

Wade Moore, president of AM Racing, highlighted the team’s preparations for the upcoming season: “It’s been an extremely productive offseason. We’ve made changes that we believe will make the 2025 season a year to remember. I’m incredibly proud of our entire team. We are thrilled about the addition of Harrison and AM Racing is grateful to kick off our new relationship in Daytona with an anchor partner like Dead On Tools, who continues to increase its support and dedication to the sport.”

The partnership announcement comes following AM Racing’s September revelation that Burton would join the team for their third full-time season of competition in 2025, marking an exciting new chapter for both the driver and the organization.

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